Anheuser-Busch is one of the world's largest brewing companies and by far the biggest in the US., Its headquarters is in St. Louis. The picture above is the huge brewery here. Their corporate offices are adjacent.
These people know marketing and want to stuff their products into your brain and down your throat. Many of you around the world are hit with advertising for Budweiser. (Click this link to see one of their time-tested techniques.) In some EC countries, they have to sell it as Bud because of the never-ending trademark battle with the Czech Republic's Budějovice Budweiser, or Budvar.
A-B's marketing is inescapable in this country. I went to the Cardinals' baseball game last night at Busch Stadium (yes, as in Anheuser-Busch; the Busch family has run the business for generations). Their trademarks are everywhere. You can't go a day in the US without seeing their ads dozens of times unless you hole up in the wilderness. When you return, it will be one of the first things you see, right next to Coca-Cola.
I drink beer occasionally but I don't like Budweiser. It tastes slightly sweet and cloying to me. When I do drink beer, I prefer Mexico's Pacifico (which, ironically, is half owned by A-B) or another Czech beer, Staropramen. I hate to say this because I adore the country, but I think the worst beer I've ever tasted is Argentina's Quilmes. To my palate, it's flat and bland with a bit of a soapy taste.
What's your favorite beer? What would you never drink again?
TOMORROW: Thursday Arch Series